01 January 1970

 
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Bridging the gulf between practitioners and academics - a landmark paper

02 October 2013

In my editorial in the last issue, I described the development of revised guidelines to those thinking of entering MSc dissertations for the MRS Accredited Masters Award, and the observed apparent widening gulf in recent years between the content of dissertations and best practice market research. To underline the fact that…

Social media as a social research resource

02 June 2014

'What are the challenges facing social research in social media?' This was the question posed to a speakers’ panel in the closing session of the 2014 Social Research Association one day conference, ‘Social research in social media’, held on the 16th May at the British Library. The question was posed as…

Archive, or not to archive?

21 February 2013

Immediately after MRS CEO Jane Frost circulated a note to members announcing MRS new initiatives in January, including the launch of the new IJMR website, I received an email from an Editorial Advisory Board member asking if the opportunity had been taken to include a database facility to enable author’s…

The technological challenge?

28 May 2015

GreenBook provided a ‘Sneak Peek’ of the findings from their latest GRIT (Research Industry Trends) survey in a webinar on May 14th, with a panel of research sector leaders to discuss the key points. According to the survey, the biggest challenge is around technology. At the heart of the findings, and…

What does 'open' mean in the open data revolution?

06 January 2015

In my last blog, I wrote about the risks to anonymity facing participants in confidential research projects if we don’t give sufficient thought to the risk posed from creative analysts accessing survey data. As you can read in my next Editorial (57/1, January), the MRS Census and Geodemographics Group (CGG) conference…

'Everything is interesting' - big challenges in big data

31 March 2014

In a keynote interview at the recent MRS annual conference, the renowned author, Will Self, commented that potentially everything is interesting; humans are passive entities that need to be stimulated.  We have the option of looking at the world from deep and narrow or broad and shallow perspectives. We can experience…

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